People of Substance is a clean skincare brand for people with tattoos. We are on a mission to highlight and celebrate the unique substance in each and every one of us. 


Art is an integral part of the DNA of the brand and we often collaborate with artists (for instance, our logo was designed by visual and tattoo artist Lenny Mathé). We want to show the world that just like art is a creative platform to share important ideas, tattoos can serve as permanent reminders of life-defining moments. In other words, moments that have built the unique substance in each and every one of us.